Barbie’s First Autistic Doll Celebrates Neurodiversity with Thoughtful Design
A new Barbie doll representing autism has been unveiled, marking the first time the toy reflects the condition. Launched on Monday, the doll includes features designed to mirror the experiences of autistic individuals. Parents and advocates have already praised its importance for representation.
The doll was co-developed with Dr. Allie Mason, an autistic consultant and advocate, alongside input from the Autistic Self Advocacy Network. Its design reflects common traits of autism spectrum disorder (ASD), which affects communication, social interaction, and sensory processing. Early support can improve outcomes, though there is no known cure.
The doll wears a purple pinstripe dress—flowy, loose-fitting, and short-sleeved—to suit sensory preferences. It comes with accessories like a pink fidget spinner, noise-cancelling headphones, and a pink tablet representing an augmentative and alternative communication (AAC) device. Another key detail is its shifting gaze, avoiding direct eye contact, a trait often seen in autism.
The inspiration behind the doll is Mikko Hill, whose mother, Precious Hill, called the toy ‘almost magical.’ Precious was diagnosed with autism at 29, two years after her daughter’s diagnosis at age 2. Eileen Lamb, senior director of Autism Speaks, also diagnosed later in life, highlighted the doll’s significance. Autism is more frequently diagnosed in boys, but girls are often overlooked or misdiagnosed, leading to later identification.
In the U.S., 1 in 31 children is diagnosed with autism by age 8. Mattel aimed to create a doll that reflects this reality while fostering inclusivity.
The new Barbie with autism is now available, offering a toy that represents a condition affecting millions. Its design choices—from sensory-friendly clothing to communication aids—reflect real-life experiences. Advocates hope it will encourage greater understanding and acceptance of neurodiversity.
