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Frauenfeld's Youth Council Launches Uplifting Mental Health Campaign for Teens

Tear-off affirmations and expert-backed messages aim to spark conversations. Could this campaign redefine how young people engage with mental well-being?

The image shows a poster with a logo and text that reads "Every Child Should Have Access to Mental...
The image shows a poster with a logo and text that reads "Every Child Should Have Access to Mental Health Care at School". The poster is brightly colored with a blue background and white text. The logo is a circle with a white outline and a blue center. The text is written in a bold font and is centered in the middle of the poster.

Frauenfeld's Youth Council Launches Uplifting Mental Health Campaign for Teens

A new mental health campaign is set to launch in Frauenfeld, aimed at supporting young people. Organised by the Youth Council, the initiative will promote well-being and raise awareness of mental health challenges among adolescents. The campaign kicks off on February 9, 2026, with a series of uplifting posters displayed across the town.

Eight posters will appear in schools, training centres, and municipal buildings. Each design carries positive affirmations that can be torn off and kept. Alongside the posters, postcards and stickers will help spread the campaign's messages further.

To ensure sensitivity, psychological oversight was provided by Stephanie Karrer of Fühlsch. A specialist in biography work and intergenerational dialogue, Karrer has led narrative cafés (Erzählcafés) in Switzerland since 2007. Her role included reviewing the campaign's content to prevent potential triggers.

Karrer also heads generations affairs for the municipality of Glarus and collaborates with the Netzwerk Erzählcafé network. Her experience in social integration and moderation helped shape the campaign's approach to mental health awareness.

The Youth Council's initiative will run from February 9, 2026, with materials available in public spaces. The campaign's mix of posters, postcards, and stickers aims to reach adolescents directly. Organisers hope the positive messages will encourage open conversations about mental well-being.

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