Hidden Sugars in ‘Healthy’ Foods Are Tricking Consumers Every Day
Many shoppers pick up products labelled as 'healthy' without realising how much sugar they contain. From cereal to plant-based milks, hidden sugars often lurk in everyday foods. Now, experts warn that even organic or natural-sounding items can pack far more sweetness than expected.
The issue goes beyond obvious treats like biscuits or fizzy drinks. Foods such as roasted nuts, wasabi peas, and flavoured yoghurts frequently include added sugars—not always listed clearly on packaging. With the average American consuming 57 pounds of added sugar each year, health risks like obesity and diabetes continue to rise.
The US Food and Drug Administration advises keeping added sugars to no more than 10% of daily calories. For someone eating 2,000 calories a day, that means roughly 50 grams—about the amount in a single can of cola. Yet many people exceed this limit without noticing, as sugars hide in unexpected places.
Common culprits include salsa, sandwich bread, and even savoury snacks. Some dairy products and baked goods also contain high levels of added sweeteners. The problem worsens when companies use alternative sweeteners not classified as 'added sugars', making products taste even sweeter without clear labelling.
Health experts suggest stricter limits for certain groups. Those with diabetes or prediabetes may need to cut added sugars entirely. Others recommend keeping intake below 5% of total calories to reduce long-term risks. Simple swaps, like choosing plain versions of foods and adding sweeteners at home, can help control consumption.
The challenge lies in spotting these hidden sugars. Terms like 'organic' or 'natural' on packaging do not guarantee low sugar content. Consumers must check ingredient lists carefully, as even seemingly healthy options can contribute to excessive intake.
Cutting back on added sugars requires more than avoiding obvious sweets. Reading labels and opting for unflavoured products can make a difference. Over time, reducing reliance on sweet flavours may improve overall health and lower the risk of chronic diseases.
The FDA’s guidelines serve as a useful benchmark, but individual needs vary. For those at higher risk, stricter limits may be necessary. Awareness remains the first step in making better choices at the supermarket.