Noom’s Science-Backed Approach Redefines Weight Loss Through Behavior Change
Noom, a pioneering health and wellness program, has been transforming lives since its inception in 2008. Instead of focusing on calorie counting or restrictive diets, Noom targets behaviour change and mindset shifts for long-lasting results.
Noom's comprehensive approach covers nutrition, exercise, and mindset. It categorises foods into green, yellow, and red based on calorie density and nutritional value. The program offers daily lessons on these topics and provides personalised support from a dedicated coaching team.
Each user is paired with a personal coach who offers guidance and support throughout their journey. The coach takes a holistic approach, addressing the root causes of unhealthy habits such as emotional eating, lack of motivation, or negative self-talk. Noom's app serves as a powerful tool for tracking progress, setting goals, and maintaining accountability.
Noom, established in 2008, has proven successful in helping users develop healthier habits that last a lifetime. By focusing on behaviour change and mindset shifts, and providing personalised coaching, Noom transforms health from the inside out.
