Primavera acknowledged as the top "German Employer for Women in 2025"
In the heart of the Allgäu region, Primavera, a pioneering medium-sized company in the bio industry, has been awarded "Best Place to Work for Women 2025" by Great Place to Work®. This recognition is a testament to Primavera's commitment to gender equality and fair opportunities.
Founded in 1986, Primavera has been a champion of women's roles in the company since its inception. Co-owner Ute Leube, who was awarded the 26th Prix Veuve Clicquot as "Entrepreneur of the Year" in 2012, has emphasized the integral part women have played in Primavera's culture, leadership, and success.
Primavera's work environment is praised for its fairness and collaboration, with employee feedback consistently highlighting a welcoming atmosphere, friendliness, and fairness as key factors. The company's focus on equality and fairness is reflected in its approach, as it does not have specific initiatives for women's advancement. Instead, it believes that these values are fundamental to its operations.
The "Germany's Best Place to Work for Women 2025" award focuses on the perspective of women, based on an anonymous, representative employee survey. The survey includes topics like trust in leadership, team spirit, fairness, recognition, promotion, respect, identification with one's own work and the company, and measures taken to promote equal opportunities, diversity, and gender balance.
Primavera's female workforce is over 80%, and almost as many women hold leadership positions. This statistic indicates sustainable talent promotion and lived equal opportunities within the company. Notably, 75% of the female leaders at Primavera were developed from within the company.
Beyond its commitment to gender equality, Primavera offers a consistently "green" business concept and sets the highest standards for the quality and purity of all raw materials. It cooperates with 16 global bio-farming partners and shares its expertise through the Primavera ACADEMY.
Primavera's product range includes around 440 health and wellness products, available in specialized retail, pharmacies, cosmetic institutes, and online. The company offers benefits such as flexible working hours and locations, support for re-entry after parental leave, a children's holiday week with care, and extensive health promotion offerings.
Employee Resource Groups (ERGs) centered on women, along with other diverse groups such as African-Americans, Hispanics, LGBTQ+, and neurodiversity communities, are a significant part of Primavera's culture. These groups create a supportive and inclusive environment, fostering career development, mentorship, networking, and advocacy for underrepresented groups, thereby promoting women’s advancement.
While specific details on formal initiatives like training programs, sponsorship, or measurable outcomes were not found in the current results, Primavera's approach to gender equality and fair opportunities is evident in its day-to-day operations and its commitment to an inclusive workplace culture.
For more information about Primavera Life, visit their website at www.primaveralife.com.
- Primavera, a champion of women's roles since its inception, has a female workforce over 80% strong, with nearly as many women holding leadership positions, a testament to their commitment to women's health and leadership in the science sector.
- In addition to its focus on women's advancement, Primavera prioritizes health and wellness in the workplace, offering benefits such as flexible hours, re-entry support after parental leave, and extensive health promotion offerings.
- Embracing diversity, Primavera fosters a supportive and inclusive workplace culture through Employee Resource Groups for women and other underrepresented groups, promoting career development, mentorship, networking, and advocacy for equitable opportunities in business and finance.
