Skip to content

Swiss supermarkets under fire for favoring animal proteins over plant-based options

Your grocery choices may be heating the planet. A new report reveals how Swiss supermarkets' protein aisles clash with climate promises—and why lentils could be the answer.

The image shows a garden with lush green grass on the ground and a variety of plants, including...
The image shows a garden with lush green grass on the ground and a variety of plants, including Swiss Chard, growing in it.

Swiss supermarkets under fire for favoring animal proteins over plant-based options

Swiss supermarkets Migros and Coop are facing criticism over their protein product ranges. A new report shows that 90% of their protein-rich foods come from animal sources, while only 10% are plant-based. Environmental group Greenpeace claims this imbalance undermines Switzerland's climate goals.

The debate highlights the stark difference in emissions between animal and plant proteins. Producing one kilogram of beef generates 15 kilograms of CO₂, whereas the same amount of lentils emits just 0.7 kilograms.

Proteins are vital for the body, supporting cells, enzymes, hormones, and antibodies. Both animal and plant foods provide them, with options ranging from meat, dairy, and eggs to tofu, lentils, oats, nuts, and chickpeas.

Animal proteins have long been favoured for their complete amino acid profiles and easy digestion. However, plant proteins can be just as effective when combined in a varied diet. Studies also suggest that replacing red and processed meats with plant-based alternatives offers additional health benefits.

Despite this, Migros and Coop heavily promote animal products. Discounts and special offers apply to meat and dairy in 90% of cases, according to Greenpeace. The retailers argue that they provide a wide selection of plant-based options, leaving the choice to consumers.

Over the past five years, the market share of plant-based proteins in Swiss supermarkets has grown significantly. This trend mirrors broader shifts across Europe toward alternative proteins. Yet, Greenpeace insists the current balance still poses a problem for Switzerland's 2050 climate targets, given the high emissions linked to animal farming.

The report puts pressure on Migros and Coop to adjust their product ranges. While plant-based options are expanding, the majority of promotions still favour animal proteins. Greenpeace warns that without further changes, the high carbon footprint of meat-heavy diets will remain a barrier to meeting national climate commitments.

Read also:

Latest